The brief
Website layout work developed for LaserPerformance, in collaboration with Carolina Santos and the wider LaserPerformance team (part of the same long-running relationship that produced the Cascais, Portstar, Vang, and Sunfish work). Designing the website layout alongside that product-level identity work meant the site had to hold multiple boat lines, each with its own name and visual flavour, inside one coherent navigation and layout system.
The navigation and homepage hero, shown across mobile and desktop, holding the brand's tagline and full menu structure.
Individual screens showing how the system holds different boat lines, sustainability content and event news inside the same layout.